How to get the most out of Google Analytics 2017

Contents
    Add a header to begin generating the table of contents

    Thank you to everyone who attended my Denver Startup Week presentation on How to get the most out of Google Analytics!

    Here is a PDF of the presentation: DSW-GA-2017

    dsw17

    Drop us a line if you’ve got questions or comments!

    GA4 Path Analysis with BigQuery

    This article details the process of building two BigQuery tables for path analysis, with a focus on creating Looker Studio reports that visualize user journeys through page views and events. It accompanies a GitHub repository featuring code for automating these transformations using Google Dataform. I’m often frustrated by GA4’s limited ability to visualize user journeys

    ➔ Read more

    Don't Miss a Beat

    Marketing analytics insights, delivered to you.

    Two monthly emails featuring our latest guides and discoveries.

    have you registered?

    Our next free digital marketing seminar is coming soon!

    [MEC id="946"]